Privacy Policy

1. Introduction

Lovely Drinks ("we," "us," or "our") is committed to safeguarding your privacy. This Privacy Policy outlines how we collect, use, and protect your personal data when you interact with us or make a purchase, including through our website [LovelyDrinks.co.uk], email, and social media. By using our website and services, you consent to the terms outlined in this policy. 

2. Collecting Personal Information - When you visit our website, we gather certain details about your device and how you interact with our site, as well as any necessary information needed to process your purchases. If you reach out to us for support, we may also collect additional information to help address your queries. In this Privacy Policy, we define "Personal Information" as any data that can specifically identify an individual. Here’s a closer look at what we collect and why:
   1. Device Information
3. What We Collect: Information such as your web browser type, IP address, time zone, cookie data, pages or products viewed, search queries, and your interactions with our site.
4. Why We Collect It: To ensure the site loads correctly and to analyze usage patterns, helping us enhance your experience and improve our site.
5. How We Collect It:This information is gathered automatically through cookies, log files, web beacons, tags, and pixels whenever you access our site.
6. Sharing for Business Purposes:We may share this information with Shopify, our service provider.
   1. Order Information
      1. What We Collect:Details such as your name, billing and shipping address, payment details (e.g., credit card numbers), email, and phone number.
      2. Why We Collect It:To process and deliver your orders, communicate with you, handle payments, provide invoices and order confirmations, and—based on your preferences—share product or service updates.

• How We Collect It:Directly from you when you place an order.

1. Sharing for Business Purposes:This information is also shared with our service provider, Shopify.

1. Customer Support Information
   1. What We Collect:Information like your name, contact details, address, and any necessary payment details.
   2. Why We Collect It:To respond to and resolve your customer support requests effectively.

• How We Collect It: Provided by you during customer support interactions.

1. Sharing for Business Purposes: Shared with Shopify, which helps us manage and fulfill our support services.

3. Minors - Our website is designed for individuals who are 16 years of age or older. We do not knowingly collect any personal information from children under 16. If you are a parent or guardian and believe that your child may have provided us with their personal information, please reach out to us using the contact details below, and we will promptly work to delete any such information.

4. Sharing Personal Information - To support our services and fulfil our obligations to you, we may share your personal information with trusted service providers. Here’s how and why we share this information:

• Shopify: Our online store is powered by Shopify. They help us operate and manage the website efficiently. For more on how Shopify handles personal information, please see their privacy policy here: Shopify Privacy Policy
• Legal Compliance and Protection: We may disclose personal information as required by law or to respond to valid legal requests, such as subpoenas or search warrants, or when necessary to protect our legal rights.

5. Behavioral Advertising - To provide you with relevant advertisements and marketing messages, we may use your personal information for tailored advertising. This includes insights that help us understand which products or services may interest you. Here are a few ways we achieve this:

• Google Analytics: We use Google Analytics to gain a better understanding of how you interact with our site. This helps us enhance your experience and tailor our communications. For information on how Google manages personal data, visit their Privacy Policy. If you prefer to opt out of Google Analytics, you can do so here.
• Advertising Partners: We may share details about your site usage, purchase history, and interactions with our ads across other websites to improve the relevance of our advertising. Some of this data may be shared directly with our advertising partners or collected via cookies or similar technology, depending on your location and consent.

Learn More: To better understand how targeted advertising functions, you can visit the Network Advertising Initiative’s educational page. 
Also, You can opt out of targeted advertising by: 

• FACEBOOK - https://www.facebook.com/settings/?tab=ads
• GOOGLE - https://www.google.com/settings/ads/anonymous
• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads] 

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. 

6. Using Personal Information -We use your personal information to make sure your experience with Lovely Drinks is as smooth and enjoyable as possible. This includes everything from offering our range of drinks for sale, handling payments, and arranging the shipping and delivery of your order to keeping you updated on our latest products, special offers, and news. Our goal is to provide you with a seamless service, from browsing to purchase and beyond. 

7. Lawful basis- In accordance with the General Data Protection Regulation (GDPR), if you are a resident of the European Economic Area (EEA), Lovely Drinks processes your personal information under several lawful bases, designed to protect your rights and support our ability to serve you:

• Your Consent: When you give us permission to use your information, such as opting into marketing communications.
• Fulfilling Our Contract with You: To provide you with our products and services as part of our agreement, like processing orders and managing your purchases.
• Legal Obligations: To meet our legal responsibilities, such as complying with tax and accounting requirements.
• Protecting Vital Interests: If necessary, to protect your safety or that of others.
• Public Interest: In certain cases, we may process data to perform tasks in the public interest, where relevant.
• Legitimate Interests: We may also use your information for purposes that benefit our business, provided they do not infringe upon your fundamental rights and freedoms.

8. Cookies - A cookie is a tiny piece of data that gets saved to your computer or device when you visit our website. At Lovely Drinks, we utilize various types of cookies, including functional, performance, advertising, and social media cookies. These cookies enhance your browsing experience by remembering your actions and preferences, such as your login information and selected region. This means you won’t have to input this information each time you return or navigate between pages.

Cookies also help us gather insights about how visitors use our site, such as whether it’s their first time here or if they frequently visit. Overall, they play a vital role in making your time on our site more enjoyable and efficient. 

We use the following cookies to optimize your experience on our Site and to provide our services. 

Cookies Necessary for the Functioning of the Store 

Reporting and Analytics 

The duration that a cookie stays on your computer or mobile device depends on whether it’s classified as a “session” cookie or a “persistent” cookie. Session cookies are temporary and disappear once you close your browser, while persistent cookies remain until they either expire or are manually deleted. Most of the cookies we use are persistent, with lifespans ranging from 30 minutes to two years after they are downloaded to your device.

You have various options for managing cookies. Keep in mind that deleting or blocking cookies may disrupt your experience on our site and could limit access to certain features. By default, most web browsers accept cookies, but you can adjust your preferences in your browser’s “Tools” or “Preferences” menu to control cookie acceptance.

If you’d like more detailed guidance on changing your browser settings or blocking, managing, or filtering cookies, you can check your browser’s help documentation or visit sites like http://www.allaboutcookies.org/. Just remember, blocking cookies doesn’t fully stop us from sharing information with third parties, including our advertising partners

9. Do Not Track - Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
10. Updates to This Policy - Wemay update this Privacy Policy occasionally to reflect changes in legal requirements or our services. The latest version will always be available on our website. For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at sayhello@lovelydrinks.co.uk  or by mail using the details provided below:

Lovely Drinks Ltd

The Old Sawmill Home Farm, Barrow Court Lane, Barrow Gurney, Bristol, United Kingdom, BS48 3RW

Last updated: 29/Oct/2024